Term Life Insurance

Term life insurance provides protection for a set period of time (10, 15, 20, 30 years, or custom durations). If the insured passes away during that term, the policy pays out a death benefit to their beneficiaries. Unlike permanent life insurance, it doesn’t accumulate cash value, making it affordable and practical for many client situations.

• Families with young children – covering income replacement, childcare, or education costs
• Homeowners with a mortgage – ensuring a surviving spouse can stay in the family home
• Business owners – funding buy-sell agreements or protecting key employees
• Clients seeking affordable protection – locking in coverage when budgets are tight but needs are high

Advisors often use Term life Insurance as:

• An entry point – opening the door to deeper client planning conversations
• A risk management tool – addressing immediate liabilities like debt, mortgages, or income replacement
• A flexible strategy – many policies offer conversion options to permanent coverage if client needs evolve

• “If something happened to you tomorrow, how long could your family maintain their lifestyle without your income?”
• “Do you want your mortgage or debts paid off for your family if you’re not here?”
• “Have you thought about how your business would continue if a partner or key employee passed away?”