BUA

Since 1979, BUA has been committed to helping agents grow their businesses through expert case design, advanced underwriting support, and access to leading life, health, and annuity products.

From the first-time producer to the experienced advisor, BUA empowers brokers with the resources, digital tools, and personal support they need to deliver tailored solutions to clients, efficiently and confidently.

With groundbreaking partnerships like Vive, BUA continues to lead the way in paperless, tech-forward underwriting for term life, while also simplifying annuity sales with platforms like FireLight. Whether you specialize in life, disability, long-term care, or Medicare, BUA delivers unmatched back-office support so you can focus on what matters most: your clients.

KEY FEATURES 

• Founded in 1979 with decades of trusted advisor support 

• Ohio’s largest full-service BGA with national reach 

• In-house case design and underwriting advocacy 

• Access to top carriers across life, annuities, health, disability, and LTC 

• Seamless digital tools including Vive (term life) and FireLight (annuities) 

• Full-service drop ticket platform for fast, efficient submissions